Flying Tiger Copenhagen is a Danish variety store or price point retailer chain. Its first store opened in Copenhagen in 1995. The chain now has over 500 stores (2015). Its largest markets are Denmark, the UK, Spain and Italy. Before June 2016, it operated as Tiger in most places, T·G·R in Sweden and Norway, and Flying Tiger in Japan, USA, Belgium and the Netherlands. The chain sells a variety of items, mostly accessories and toys. According to the company's founder, the company had about 39 million customers in 2014. Tiger takes its name from how the Danish pronunciation of the animal name, tiger, sounds roughly the same as the Danish word tier, used to denote a ten kroner coin.